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eTail Conference
| Venue: | Queen Elizabeth II Conference Centre(QEIICC) | ||
| Country: | London, United Kingdom | ||
| Start Date: | End Date: | ||
| Categories: | Computer & IT | ||
CONFERENCE DESCRIPTION
eTail Conference will be held at London in the United Kingdom. This conference has been arranged with the aim of providing the attendees the strategies of managing the electronic market and customer satisfaction through examining the role of social media and studying practical cases.
eTail Conference will largely talk about the marketing techniques like search engine optimization to help the consumers reach their products. This conference will also take into account the researches that are being made in the website development sector to see how much effective their results are going to prove when implemented in practice.
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Conference Programme
Day 1 Programme, 25-Jun-2012
Summary : The conference starts with registration,discuss on developing a cloud computing platform to deploy mobile, tablet and ecommerce sites ubiquitously to improve consistency and latency,
08:50 AM - 09:00 AM
Chairperson's Opening Remarks
Marci Troutman, CEO, Siteminis
09:00 AM - 09:15 AM
OPENING PRESENTATIONS & PANEL: How Consumers Are Interacting With Mobile And Tablet Devices And How These Behaviours Can Be Measured
09:00 AM - 09:15 AM
Case Study #1:
Robin Phillips, Director of eCommerce, Waitrose
09:15 AM - 09:30 AM
Case Study #2:
Craig Sullivan, Group Customer Experience Manager, Belron
09:45 AM - 10:15 AM
Panel Discussion With All 3 speakers
10:15 AM - 10:45 AM
Supporting Your Brand On Screens 1 To 100 Inches
Jason Taylor, Head of Innovation & Platform Strategy, Usablenet
10:45 AM - 11:30 AM
PANEL: Developing A Roadmap For Your Mobile, App And Tablet Strategy By Examining Technical & Investment Differences To Determine Which platform(s) Makes Most Sense For Your Business
Rajeev Aikkara, Project Manager, Mobile Systems, ASOS
11:30 AM - 12:00 PM
Morning Break
12:00 PM - 12:30 PM
Creating An App That Reflects Your Brand, Enhances Consumer Conversion And Overall Sales
Andrew Towers, Head of Production Development, Thetrainline.com
12:30 PM - 13:00 PM
Features Optimisation On Mobile Sites: Enhance Customer Experience And Increase Conversion
Jonathan Wall, Group eCommerce Director, Shop Direct Group
13:00 PM - 13:30 PM
CASE STUDY: Developing A Cloud Computing Platform To Deploy Mobile, Tablet And eCommerce Sites Ubiquitously To Improve Consistency And Latency
Jack Kiefer, CEO and Co-Founder, Babyage.com
13:30 PM - 14:30 PM
Lunch
14:30 PM - 15:00 PM
The Tipping Point Within Consumer Adoption Rate, Overcoming Consumers' Mobile Payments Apprehension
Pete Blower, Technology Services Manager EMEA, Starbucks
15:00 PM - 15:30 PM
Integrating Payment Directly Into The Mobile Website
15:30 PM - 16:00 PM
NFC: Create A Seamless Process Online/ Offline With Mobile Devices, While Reducing Security And Privacy Threats
Daniel Angel, Head of Payments, Everything Everywhere
16:00 PM - 16:30 PM
Afternoon Refreshments
16:30 PM - 17:00 PM
What Offline Retailers Have Known For Years:Developing Local Offers And Assortment
Martin Gill, Principal Analyst, Forrester Research
17:00 PM - 17:30 PM
Mobile 202: Debating What The mCommerce Site Of The Future Will Look Like, How They Will Be Used And What You Can Do To Prepare Now
Martin Newman, CEO, Practicology
Organizer:
Tel:+(1)-(888)-4826012
Fax:+(1)-(212)-8852798
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