Trade Shows » Press Releases » CONTACT CENTRE OPERATIONS

CONTACT CENTRE OPERATIONS

Kuala Lumpur, 20 May 2011

Asia Pacific's contact centre industry continues to grow despite the economic turmoil. In 2010, to meet the rising customer demand, the region recorded an 8.5% growth in contact centre agent seats, and by 2017, it is expected to have grown at a compound annual growth rate (CAGR) of 9.5%.

The level of competition in the contact centre industry is intensifying among Asian countries, with others rapidly catching up to power house India. In order to stand out, established participants are focusing more on knowledge-intensive business processes that require significant domain expertise as opposed to relying on the success in the voice segment.

Contact Centre Operations is a three-day event which will end with a highly interactive workshop and is scheduled to be held on the 26th-28th of July 2011 at Kuala Lumpur, Malaysia. Some of the key highlights that will be brought to light during the conference are operational excellence, people management, technology updates and customer-centric.

The specially designed workshop for contact centre leaders will cover issues pertaining to contact centre leadership such as coaching techniques, employee engagement, motivating agents and delivering clear communications

The ultimate objective of Contact Centre Operations is to unearth the winning formula to exceed expectations and demands of ever higher service standards, while addressing the challenges to continuously improve customer experience & call quality, effectively using customer intelligence and managing the evolving workforce demographics.

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