| Venue: | Tokyo International Exhibition Center (Tokyo Big Sight) | ||
| Country: | Tokyo, Japan | ||
| Start Date: | 22-Nov-13 | End Date: | 1-Dec-13 |
| Industry: | Automotive | ||
The 42nd Tokyo Motor Show 2011 & TOKYO FM & J-WAVE Triangle Collaboration
The Japan Automobile Manufacturers Association, Inc. (Chairman: Toshiyuki Shiga), and the FM radio broadcasters TOKYO FM Broadcasting Co., Ltd. (TOKYO FM, President: Michiomi Fukita) and J-WAVE, Inc. (J-WAVE, President: Toru Ogasawara) have produced "Mimi (ear) cars" equipped with huge ears as part of its publicity campaign for the 42nd Tokyo Motor Show 2011.
The Mimi car will listen to the opinions of a wide range of people mainly around Tokyo, under the theme "What kind of car will change the world?" The collected comments will be shared on radio and a website.
Prior to this, we will hold an unveiling and departing ceremony for the Mimi cars on September 26, 2011 at the Otemachi Sankei Building square.
The promotional services for the Tokyo Motor Show are expertly carried out by:
1. Statutory governmental ministries of the country.
2. Official sponsors of the show.
3. Extensive online publicity and
4. Show publicity done by the organizer.
Tokyo Motor Show-[2011]
Venue: Tokyo International Exhibition Center (Tokyo Big Sight), Tokyo, Japan
Date: Dec 03, 2011 - Dec 11, 2011
Industry Focus: Automotive
Tokyo Motor Show-[2009]
Venue: Makuhari Messe - Nippon Convention Center, Chiba, Japan
Date: Oct 23, 2009 - Nov 08, 2009
Industry Focus: Automotive
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